About Lucre To HODL or not to HODL - the age-old question, crypto-fied. HODL may have come up as a mistaken spelling of “Hold” but it was quickly embraced by the crypto community and, like many other things in the crypto world, took on a life of its own. From humorous beginnings to classic internet memes, HODL has swung back and forth in debates. Should you HODL crypto or should you trade it? In other words, should you keep your crypto as a long-term asset or you advantage of volatility in both directions? Don’t HODL; Trade! Holding a Cryptocurrency hasn’t been the best way to increase your wealth lately. LUCRE has been building a trading algorithm (Algo) which tries to outperform the performance of just HODLing the Cryptocurrencies. The trading is done both ways long and short. Even when the market is going south the Algo attempts to make profit by shorting it. LUCRE Token’s value is not based on speculation but rather the product benefits and net asset value backed by the performance of an algorithmic Cryptocurrency trading with real funds. LUCRE’s utility token is called LCR. It can be traded at any time, holdings are fully transparent. LUCRE trading system is developed by a team with 8 years of algorithmic trading experience. The trading strategy utilizes complex quantitative models and algorithms. LCR is a utility token which initially can only be acquired during the Token sale event which is a one off, closed cap offering. A 40% of the total crowdsale is allocated to the trading pool, and then awarded proportionally to the Token sale participants. 75% of profit generated by the algorithm will be distributed to the Token sale participants. During the time the Trading Pool has losses, participants simply receive no compensation. Profits will be paid as a quarterly fee in ETH to the participant’s assigned wallet. The other 25% will be reinvested in the Trading Pool to increase the fund capital, and consequently increase the next benefits that are generated. LCR tokens provide premium membership and limited access passes. Once you have these tokens, you are able to earn money combining several options. LCR is an ERC20 token based upon the Ethereum blockchain. Operating on the blockchain allows for global accessibility, 24/7 trading, transparency, public verification of LUCRE’s trading performance. The tokens value is linked directly to the underlying cryptocurrency trading performance. A public Token sale event will be held from the 15th of Oct to the 11th of Dec 2018. LUCRE will use the Token sale contributions to trade Crypto currencies starting Q2 2019 and the coin is expected to be listed on exchange in Q2 2019. The minimum raised money is $1.6 million USD and if this is not achieved all contributed funds will be returned.