We eradicate counterfeit products. checkitsreal is an app-based ecosystem built on Blockchain technology to support product verification and traceability which detects and eliminates counterfeit products. Up to 70% of products for sale by third parties on Amazon are counterfeit. checkitsreal delivers validation tags (NFC chips, RFID, QR codes, Holograms) and verification services to all market sectors, including pharma, apparel, foodstuffs, consumer electronics, cosmetics, beauty products and toiletries. We spend over $1.7 Trillion on counterfeit products every year. checkitsreal is the only app available today which allows anyone, anywhere, instantly validate the authenticity of a product using their smartphone. In a test reported by CBS News last February, 40% of products purchased from the top 5 US online retailers were fake, including all of the cosmetics. The checkitsreal app can be configured to identify that the product has been sold and is no longer available for purchase, protecting both the consumer and the supplier. Don’t trust its real, checkitsreal!