Eliminating Barriers through disruptive Innovation “The cold fact is that one- third of the industry still runs on Microsoft Excel. Research shows that there is not only a lack of innovation, but also a lack of understanding of what innovation is and its potential impact on the industry.” The real estate industry is long overdue for a shake up. Not only is one-third of the industry running on technology that was first released over 30 years ago, but it continues to put up barriers to transparency, preventing the release of locked up liquidity and eliminating standard services. Research shows that there is not only a lack of innovation, but also an unwillingness to explore ways the industry can be developed. The established way of thinking has proven difficult for the industry to shake off. We are ready to break down all of these barriers. With the help of the blockchain, we know that the real estate industry can move into a new, more democratic age.